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  • Is PageRank Affected by Google Links ?
    By Tony Tran on September 3rd, 2009 | 5 Comments5 Comments Comments
    Is PageRank Affected by Google Links ?
    Matt Cutts Talks About the Topic In the latest Google Webmaster Central YouTube Channel upload from Matt Cutts, he talks about whether or not Google places value on its own links with regards to Pagerank. Cutts took on the following user question: Question: Does Google value its own links for PR/Linkjuice? Google Bookmarks, Google Profiles, etc. Reason – Google links never appear in Webmaster Tools. Google has plenty of products that spawn links, so the question is certainly a legitimate one. You’ve got Google Bookmarks, Google Profiles, Google Knol, YouTube, Blogger, and many oth...
  • The Top 10 Twitter SEO Tips
    By Tony Tran on August 26th, 2009 | 23 Comments23 Comments Comments
    The Top 10 Twitter SEO Tips
    The Top 10 Twitter SEO Tips 1. Choose a good handle Be sure to pick an optimal handle thats relevant to your brand or campaign and easy to remember. Your handle (also known as your Username) then becomes part of your customized Twitter URL such as twitter.com/yoursite or twitter.com/yourtopic. Doing this creates a static address for future search indexing, which also helps usability for other cross-channel promotions. So choose wisely! The fun challenge: doing all this while keeping your name short and succinct so its easily tweetable. 2. Select an account name wisely Optimize the Twitter acco...
  • How to Become A SEO Expert
    By Tony Tran on August 26th, 2009 | 8 Comments8 Comments Comments
    How to Become A SEO Expert
    How to Become an SEO Expert Search engine optimization (SEO) is more difficult than rocket science. Becoming a Jedi-level SEO master requires years of practice for most mere mortals, and like a Jedi, if one falls out of practice, one’s skills quickly wane. This is not a static science. Search algorithms change constantly, and as they are carefully protected secrets, one can never know what those designing the search engines are really doing under the hood. No, it’s not rocket science; A more apt analogy would be trying to reverse engineer a UFO that one can only see from afar, the ...
  • Google Caffeine – A Taste Test
    By Tony Tran on August 24th, 2009 | 5 Comments5 Comments Comments
    Google Caffeine – A Taste Test
    Earlier this month, Google invited the public to take their next generation of web search, code named Caffeine, for a test drive. The new search infrastructure is the beginning of Google’s advance towards improving indexing speed and scale as the size of the web grows increasingly cumbersome. Google is seeking feedback on the changes from experienced users and web developers by making Caffeine available via a web developer preview. “It’s the first step in a process that will let us push the envelope on size, indexing speed, accuracy, comprehensiveness and other dimens...
  • The Best URL Shorteners For Twitter Success
    By Tony Tran on August 24th, 2009 | 8 Comments8 Comments Comments
    The Best URL Shorteners For Twitter Success
    Provide your followers with reliable links Time and time again, we have talked about marketing on Twitter, and doing so remains a good idea. If you are a little stuck on the how, though – and particularly the how of how to direct traffic to my site when tweets can not exceed 140 characters – here are more details. Have you heard about URL shorteners ? These nifty things take standard URLs (like http://aidadvisors.com/ for a kind of petite example) and convert them into bite-size links (like http://n70.info/84986e). The longer the URL, the more useful the shorteners are. Still, sinc...
  • Caffeine, Google’s Mild Stimulus
    By Tony Tran on August 22nd, 2009 | 4 Comments4 Comments Comments
    Caffeine, Google’s Mild Stimulus
    Although denying it has anything to do with the recent launch of Bing, Google’s Matt Cutts unveiled their “secret project”, one of the biggest behind-the-scenes updates to Google search in three years and is now testing the next-generation architecture of web search, called Caffeine. In fairness to Matt Cutts, he said changes to Google search have been in progress for a number of months and hence, by implication, that the launch of Bing had nothing to do with the development of Caffeine. Moreover, I would hesitate to guess, it has far more to do with speed in real-time, so as...
  • More to Retweeting Than Meets the Eye for Businesses ...
    By Tony Tran on August 21st, 2009 | 5 Comments5 Comments Comments
    More to Retweeting Than Meets the Eye for Businesses ?
    The Rise of the Retweet with Pros and Cons Retweeting is a phenomenon that has taken the Twitter world by storm. The concept began when somebody added the letters RT to somebody else’s tweet and posted it as their own. The idea caught on on a massive scale, and now there are services that utilize retweeting as the backdrop of their entire purposes. Some of Twitter’s best features are emergentpeople inventing simple but creative ways to share, discover, and communicate. One such convention is retweeting, says Twitter Co-founder Biz Stone. Disclaimer: If you are not a Twitterer, you ...
  • Can Duplicate Content Still Get Ranked ?
    By Tony Tran on August 19th, 2009 | 3 Comments3 Comments Comments
    Can Duplicate Content Still Get Ranked ?
    Can Duplicate Content Still Get Ranked ? Does Google still rank duplicate content? How about the other search engines? With all the talk of duplicate content and penalties and such and such, youd think the search engines would have just stopped ranking it completely. But they havent. And all the evidence you really need that they havent is Googles recent (within the past 6 months) announcement of a new recognized tag – the canonical URL tag. The canonical tag – attribute, if you will – is a relationship attribute that you can append to your URLs so that Google knows which one...
  • 10 Tips To Attract Return Visitors
    By Tony Tran on August 16th, 2009 | 6 Comments6 Comments Comments
    10 Tips To Attract Return Visitors
    Any internet marketer knows how hard it is to get people to visit his or her website. Some companies are willing to pay up to $10 or $20 for each visitor to their site through pay-per-click campaigns. What we sometimes overlook is that keeping a visitor is just as valuable as getting a new one. In fact, return visitors are even more valuable because they are more likely to take action, to purchase whatever you have to sell to them. Here are a few tips on keeping your visitors. 1. Make sure your site gives your visitors what they want. Internet surfers have very short attention span, and there ...
  • Ten Steps of SEO: Step 2 Keyword Research
    By Tony Tran on August 15th, 2009 | 2 Comments2 Comments Comments
    Ten Steps of SEO: Step 2 Keyword Research
    In my previous article : Ten Steps of SEO: Step 1 Initial Analysis , we looked at assessing whether there the market is out there to be attacked. Now we have established that there is, we will look at which keywords we are going to target. Keyword research is probably the most important aspect of Search Engine Optimization . This is an area you should pay extra care and attention to. I cant stress enough how important it is to get this right. All too often I see people dive into to an online marketing campaign targeting keywords that are far too ambitious. Dont get me wrong, you shouldnt be in...