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  • Why the Google PageRank of your blog does not matter
    By on March 31st, 2010 | 10 Comments10 Comments Comments
    Why the Google PageRank of your blog does not matter
    Google PageRank. The crown of every newbie blogger. Yup that is right, I said it: Google PageRank doesnt mean squat. Unless of course you are a newbie blogger. PageRank is a value from 1 to 10 that Google assigns to websites in its index. The higher the PR value, the more authority and credibility a site has. Naturally, Google is the only website with a PageRank of 10 and all of the lesser websites are given values from 0-9. Graphic by Elliance, an eMarketing firm specialising in results-driven search engine marketing, website design, and outbound eMarketing campaigns. First sourced at Search ...
  • Social media marketing advice from Technorati
    By on March 28th, 2010 | 6 Comments6 Comments Comments
    Social media marketing advice from Technorati
    After a panel on using social media as a marketing vehicle, Technorati CEO Richard Jalichandra was asked by one of the listeners for an exclusive social media marketing tip. I can give you a tip but that one wont work again, Jalichandra said. With that response, Jalichandra revealed a powerful piece of Internet marketing wisdom that most bloggers dont take too seriously. Successful social media and other forms of Internet marketing campaigns need to be unique, innovative and always ahead of the curve. The same thing will never work twice.Tweet Incoming search terms for the article:inurl:blog...
  • 6 Website Redesign SEO Secrets Your Developer May Not...
    By on March 27th, 2010 | 7 Comments7 Comments Comments
    6 Website Redesign SEO Secrets Your Developer May Not Know
    At the end of the year, many businesses start to think about redesigning their tired old website to breathe some new life into it. You may even be in the midst of a website redesign right now. If so, the first thing is to make sure you hire a design and development company that knows how to build the infrastructure of the website in a search engine crawlerfriendly manner. Beyond that, you need to address a number of additional SEO tactics before you get too deep into your redesign. The reason you need to keep SEO front and center during this time is twofold: so that you do not lose your previo...
  • 10 Tips to Get Repeat Visitors to your Website
    By on March 27th, 2010 | 5 Comments5 Comments Comments
    10 Tips to Get Repeat Visitors to your Website
    Getting traffic to your website is hard work and can be expensive. So it’s cost-effective to get repeat visitors not only first time visitors. Getting repeat visitors is all about giving value to your visitors. You need to give them what they ask for, what they are searching for, and then dazzle them when they get to you. That way, they will come back for more time and again. So how can you please your visitors so they return to your site? Here are my top ten suggestions. Some of these overlap with how to encourage visitors to tell others about your site, so increasing your traffic that ...
  • 5 Essential Elements of Successful Article Marketing
    By on March 25th, 2010 | 12 Comments12 Comments Comments
    5 Essential Elements of Successful Article Marketing
    If you want to understand how to be successful online, study those who are already successful, and gain an understanding of “what they do” and “why they do what they do…”. Then mirror their actions. I have been very successful using Article Marketing to promote my online businesses, since early 2000. I have written and distributed many articles that went on to generate sales in the five figures. But for the sake of the FTC, “Very few people will make this kind of money with Article Marketing…” If you understand the “how and why” of wr...
  • Social Media is Over 40 Years Old
    By on March 25th, 2010 | 5 Comments5 Comments Comments
    Social Media is Over 40 Years Old
    Social Media on the Internet is over 40 years old! I know that’s a crazy statement to some folks out there but it is 100% accurate. Stick with me on this one it gets a little technical. “The earliest ideas for a computer network intended to allow general communications among computer users were formulated by the computer scientist J. C. R. Licklider, of the Bolt, Beranek and Newman (BBN) company, in August 1962, in memoranda discussing his concept for an “Intergalactic Computer Network”. Those ideas contained almost everything that composes the contemporary Internet....
  • The 7 Habits of the Highly Annoying Social Networkers
    By on March 25th, 2010 | 4 Comments4 Comments Comments
    The 7 Habits of the Highly Annoying Social Networkers
    1. Direct Marketing Sending spam messages selling products on professional focused social networking sites. Yesterday I received an InMail on LinkedIn with a list of recommended holiday presents and links to purchase them from a fellow group member…seriously? How is this related to professional networking? 2. Inappropriate Jokes Sending personal anecdotes or jokes to people you do not know personally. Such as the email I recently received featuring a picture of Tiger Woods beaten up and then below it information on a financial firm – do I need to say more? 3. Flame Wars Writing dis...
  • 5 Little Known Ways to Grow Your Blog
    By on March 23rd, 2010 | 11 Comments11 Comments Comments
    5 Little Known Ways to Grow Your Blog
    I just finished off a large Starbucks Doubleshot and have now settled into my favorite chair to share with you some of my favorite traffic strategies. These aren’t your traditional, run-of-the-mill traffic tactics that you hear all over the web… article marketing, guest blogging, forum marketing, Twitter, etc… All of those are fine and good, but in this article, I’d like to go outside the box a bit and show you 5 little-known traffic strategies that I’ve been using to grow my blog. So, without further ado, let’s dive in… 1. Convert Your Content into Eb...
  • Google Website Optimizer with Internet Marketing
    By on March 22nd, 2010 | 5 Comments5 Comments Comments
    Google Website Optimizer with Internet Marketing
    If you had to simplify internet marketing down to an equation it would be this: Traffic x Conversion = Sales. The Google Website Optimizer is all about the conversion part of that equation. Because it is free, easy to use and can make such an incredible difference in your profits, I believe its a more valuable tool than even the heavily used Keyword Tool for pay per click marketers. Keep reading to see why. The keyword tool will get you more traffic – your ads will show more often. This will get you more clicks, sure, but you will still be paying for those clicks. You will still be payin...
  • Why 2010 Will Be A White Knuckle Ride For Web Markete...
    By on March 22nd, 2010 | 6 Comments6 Comments Comments
    Why 2010 Will Be A White Knuckle Ride For Web Marketers
    Next year may just prove to be one of the most challenging times for pursuing online or Internet marketing on the web. It may just be a watershed moment for many marketers struggling to keep abreast of all the different factors which have come into play in recent months. Most of these changes will stem from two main sources for potential upheaval: the first being the New FTC (Federal Trade Commission) Guidelines regarding Testimonials and Endorsements and the second being “ALL” the recent changes within Google. Actually, we already have the new FTC Guidelines which came into effect...